Graphics and communication blog.

We teach you how to unlearn how to undo things without IA

branding strategy
Brand strategybrandingvisual comunication

Brand strategy

The brand strategy defines the scope within which the design can operate without losing its identity. It is the roadmap that guides creativity, the filter…
April 13, 2026
Make your WordPress webweb design

Make your WordPress web

Dispel your doubts about WordPress and how to make your web to prioritise the usability experience of your audience.
February 18, 2025
organizar contenido web
Organize the content of your website.web design

Organize the content of your website.

In this post, we will look at how to make sense of the chaos. In other words, how to organise the content of our website.…
April 2, 2024
usar tipografia correctamente
How to use typography correctly.graphic design

How to use typography correctly.

Typography is fundamental in graphic vocabulary, because it has a dual function: verbal and emotional. Learn the 6 main concepts: Readability, differences between Kerning and…
March 5, 2024
creative processes
Creative processes.graphic design

Creative processes.

In this entry, we explain how to design with sense from the beginning in order to optimise work time and obtain satisfactory results.
May 31, 2023
what is a logo
What is a Logotype.brandinggraphic design

What is a Logotype.

A Logo is not a drawing that contains everything that the project it represents is or wants to be. It is something more but with…
April 21, 2023
graphic design visual perception
Graphic design and Visual perception.graphic design

Graphic design and Visual perception.

Applying the principles of visual perception to graphic language, we will influence the reading of images, generating universal, simple, narrative and poetic content. Know the…
April 27, 2022
colour and culture
Colour & Culture.branding

Colour & Culture.

In case you don't know, the colours of the Ukrainian flag come from the direct association between the blue of the sky and the yellow…
March 15, 2022
how make infographics
How to make infographics.graphic design

How to make infographics.

Infographics awaken in us a taste for discovering, for playing. That’s why, because of the connection with our inner children, the infographic is so effective…
February 9, 2022
colour meaning and creativity
Colour, meaning and creativity.brandinggraphic design

Colour, meaning and creativity.

The narrative use of colour in film serves as a guide to illustrate the psychology of colour and demonstrate how appropriate combinations create powerful palettes.
May 16, 2021
What is the color?graphic design

What is the color?

The colors, speaking of visual communication, expand the meaning of the message making it sound, like a melody. Because the colors being light waves produce…
March 31, 2021
naming a business
Naming a business. How to do it. Phasesbranding

Naming a business. How to do it. Phases

Naming a business. How to do it. After asking you the three basic questions: Who? , What? and How? the "Naming" process begins.
January 28, 2021